Midlife Mental Wellness: For Your Business Success

You know I’m passionate about social media marketing, digital marketing, and helping women entrepreneurs build and grow their businesses. So why the heck do I also talk about mental wellness? Yes, I’m multi-passionate and I love to share all the things I’m learning about, but mental wellness has a lot more to do with business than you might think.

In the world of business, particularly for women over 40, mental wellness isn’t just an add-on—it’s a crucial component of success!

If you are trying to build a business on social media, working on your mindset and mental wellness is a non-negotiable!

When I was a portrait photographer, I mainly worked with women who were over 40. The girl talks we had during our sessions were eye-opening, and I realized it wasn’t just me who struggled with fears, insecurities, and confidence issues.

I’ve since retired from my photography studio and moved on to marketing education, but those girl talks have stuck with me. I knew I had to incorporate mindset and mental wellness into my marketing education, and here’s why:

Navigating Life Transitions

Women in their 40s and beyond often face massive life transitions, such as career changes, family dynamics, physical changes, or personal re-evaluations. Hello, mid-life crisis and menopause!! These changes are stressful and can bring on uncertainty and self-doubt. Working on your mental wellness can help you navigate these changes with resilience and clarity.

Building Self-Confidence

Self-confidence can wane with age, especially when facing new business challenges or competing in a rapidly changing market. For example…how confident are you putting yourself out there on Instagram? The older I get, the less I want to put myself out there. Focusing on your mental wellness can help you rebuild and maintain your self-confidence, and empower you to take bold steps in your career and personal life.

Balancing Multiple Roles

Women over 40 frequently juggle multiple roles—professional responsibilities, family obligations, and personal interests. Managing all these roles can be overwhelming, leading to burnout. I know. I’ve been there and it’s amazing how quickly it can happen. We all tell ourselves we can handle things and suddenly hit a wall. Being a superwoman is a myth, my friend. Addressing mental wellness helps you develop effective strategies to handle all your responsibilities without sacrificing your well-being.

Overcoming Bias

If you are over 40 you may have already experienced this. That feeling of being invisible. That feeling of not being able to compete with younger women. Being overlooked because of your age, or gender. Mental wellness strategies can help you address and overcome these biases, giving you a stronger, more resilient mindset that can help you thrive despite these challenges.

Enhancing Long-Term Success

Mental wellness isn’t just about managing stress—it's about having a positive mindset that will contribute to your long-term success. Women who prioritize mental wellness can set and achieve meaningful goals, create sustainable success, and maintain a healthy work-life balance that supports ongoing personal and professional growth.

Incorporating mental wellness into your life and business isn't just a trend—it's a must-have for your happines and success.

By addressing mental wellness, not only can you achieve your business goals, but also thrive personally and professionally.

So, you can expect to see more social media and digital marketing education as well as mindset and mental wellness topics here on the blog.

If you’d like to start working on your mental wellness, I’d like to invite you to take THE HAPPY QUIZ. It’s a quick, free, private quiz asking you about your lifestyle habits (don’t worry, I won’t see your answers).

Once completed, you’ll find out where you are on the scale between languishing and flourishing. You’ll also receive recommendations based on your answers to the quiz from Dr. Shawn Talbott that will help support your mind, body, and overall health and mental wellness. Let's get you started